Mass Email & Newsletter to All Customers

Q:  I noticed "Newsletter Subscription" under the Customer settings.  Can we use that to send a monthly newsletter to all of our customers announcing upcoming specials, etc.?

A:  While you cannot send a newsletter directly through WSM, you can use the information collected by WSM for  a third-party newsletter service.

Web Shop Manager uses the Newsletter Subscription function to store all contact information provided by your clients when subscribing to the newsletter. We then provide a simple export to get your newsletter subscriptions into a spreadsheet so that you can upload them to the newsletter sending service (Vertical Response or Constant Contact) of your choice or an email provider.

You can download your current subscription list from within WSM.  

  1. Click Data
  2. Data Feeds
  3. Email Subscriptions